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Here is another amazing change that may have something to do with this maps phenomena; Notice that on the right 2 sponsored ads have addresses underneath the ad. I've never seen this.
I bring this up because over at Mike's blog Bill Slawski referenced a patent different than what we were thinking about with regard to this phenomena--but one that does emphasize delivering address information. Bingo...well here is another address phenomena--this time with sponsored ppc ads. It appears to me that google is trying quite a lot of different applications pulled from its patents and throwing it into search. It also appears that the Denver florist got caught in the middle of it.
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eat at Kitty's in Arlington Last edited by earlpearl; 01-26-2009 at 09:08 AM. |
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EP, yes three and I haven't been drinking (but it's a good idea so I've got to run
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Eh, I guess the thinkflowers don't have the power of the domain name for 'denver flowers' and 'flowers denver' and are more optimized (have more trust), than denverflowers. Hence, algorithmically, they are more entitled to a one box results, than denver flowers.
Overall, I'd too not rely so heavily on Google, esp PPC. Why not just invest that sum of money in local linkbait and reign all the organic traffic and the local Denver sites. Maybe they should've invested in offline marketing, too. Can't put all eggs in one basket. |
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Linkbaiting and offline marketing aren't going to work for them when their potential customers are thousands of kilometres away on the other side of the country. Stuart |
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Well, if 95% of business is cut down only if the one box result disappears (not the top ranking, adwords or local advertising), then it wasn't built and marketed well.
It might help building content for long tail keywords in that case. Linkbait, in this case, serves to increase the longtail/search traffic and attract some target audience (may be not local). Other than that, it is ce la vie. Last edited by A.N.Onym; 12-23-2007 at 02:04 AM. |
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Quote:
-Michael
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Free Image Meta Search SEO Tools Poetry Blog Smackdown! Skitz is very clear about what behaviour caused him to start this site up. His ego is way too big and fully engaged - rmccarley
It was just too much text. I couldn't read it. - rmccarley I'm not a prosecutor, but Dave thinks I should play one on T.V. |
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There is more commentary on the issue going on over here
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eat at Kitty's in Arlington |
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