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Thread: What is the relationship between SEO and SEM?

  1. #1
    Join Date
    Jan 2019
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    Bangalore
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    What is the relationship between SEO and SEM?

    What is the relationship between SEO and SEM?

  2. #2
    Join Date
    Dec 2019
    Location
    chennai
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    507
    SEO is sometimes used as an umbrella term that includes SEM, but because SEM refers strictly to paid advertising, they are actually separate. SEM is about getting traffic via paid ads, and SEO is more about acquiring, monitoring and analyzing organic (unpaid) traffic patterns.

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