PPC Management Archive

Improve Your Current PPC Conversions

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One of the most common mistakes that PPC marketers are currently making today is the fact that they simply just don’t analyze their PPC campaigns in a way that makes sense. They’re wasting time looking at the wrong stats. Before you can begin to look at the actual conversions

Ad Extensions Boost CTR for Many PPC Advertisers

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The various ad extensions available prove useful in many circumstances, and the use of extensions overall has an impact on CTRs for most campaigns. Most marketers are familiar with product extensions, but there are several other extension options that can dramatically boost results. Here’s a look at a few

Getting the Most Out of Pay Per Click Advertising Campaigns

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The success stories surrounding Google’s AdWords, the largest pay per click network, are all over the Internet. The struggling small home based business launches an AdWords pay per click marketing campaign and within hours it is inundated with new customers and sales multiply within days. The tiny regional retailer

Pay Per Call Ad Could Give a Competitive Edge to a Business

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Pay Per Call has taken online marketing one notch further by enabling users to connect with sellers through a telephone line in real time. The whole arrangement has similarity with the Pay Per Click (PPC) we all are familiar with, but if there is a difference those who have

Pay Per Lead: A Relatively Unknown Way to Make Money Online

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I belong to several work at home business forums which I participate in several days per week. This helps promote my websites (through my signatures), but also helps me learn more ways to make money online. There is so much you can learn from others who are already making