Difference between conversion and leads?

[Rathics]

Difference between conversion and leads?

[RH-Calvin]

A lead is a potential client say Mr. A that you get by your marketing sources or a direct walkin or a website walkin individual for whom you have all the baseline data of demographics and contact details . A conversion is how you market the product well with Mr.

[BIGIL]

Many businesses don't know the difference between leads and conversions, which leads to conversion tracking that is ineffective.