Internet Yellow Pages (IYP's)--Are they worth it?

[arthur]

for local business yellow pages is great place to have better business, i recently started working on them,,, and still filtering out the lists,, one thing more,, for the year 2011 google give preferece to those website who have listing on these local communities..

[amayajace]

Even if you've never used a phone book, chances are you're familiar with the Yellow Pages. In fact, if you're a long-time business owner, chances are, you've placed an ad (or many) in the Yellow Pages at one time or another.
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[DanKash]

Even if you've never used a phone book, chances are you're familiar with the Yellow Pages. In fact, if you're a long-time business owner, chances are, you've placed an ad (or many) in the Yellow Pages at one time or another. But in 2017, it's not immediately obvious whether YP remains an effective marketing strategy.
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[BIGIL]

I’ve suggested that sites which are little more than online yellow pages might follow the expected decline of traditional print yellow pages. But, internet yellow pages overall continue to enjoy very high traffic according to independent reporting agencies, and IYPs are evolving to stay relevant in a post-print era. Also, there’s fairly solid industry research that shows that true conversion rates (sales) are higher associated with referrals from internet yellow pages compared with many other channels, including major search engines.

[lishmalinyjames]

Even if you've never used a phone book, chances are you're familiar with the Yellow Pages. In fact, if you're a long-time business owner, chances are, you've placed an ad (or many) in the Yellow Pages at one time or another.

[BIGIL]

Online business directories are branded as IYP or Internet yellow pages.

[lishmalinyjames]

If you choose not to use Yellow Pages online services, your website simply won't appear at the top of their local directory listings. So if Yellow Pages says your website will disappear or it won't be found on the internet, it's a pile of crap.

[BIGIL]

The yellow pages are any telephone directory of businesses, organised by category rather than alphabetically by business name, and in which advertising is sold. ... The traditional term "yellow pages" is now also applied to online directories of businesses.

[BIGIL]

Yellow Pages traffic has been less than ½ percent of the overall traffic with a 3% conversion rate.

[BIGIL]

The yellow pages are any telephone directory of businesses, organised by category rather than alphabetically by business name, and in which advertising is sold. ... The traditional term "yellow pages" is now also applied to online directories of businesses.