What is Schema Markup?

[BIGIL]

Schema markup is code (semantic vocabulary) that you put on your website to help the search engines return more informative results for users. If you've ever used rich snippets, you'll understand exactly what schema markup is all about. Here's an example of a local business that has markup on its event schedule page.

[chrisjackson]

Schema markup, also known as structured data, is the language search engines use to read and understand the content on your pages. By language, we mean a semantic vocabulary (code) that helps search engines characterize and categorize the content of web pages.

[doctorlee12]

Schema Is An Additional Information Of Website That Shows Below The Meta Description Of Your Website.

[doctorlee12]

Why Are We Use Them?

[jerrysinghh27]

Schema markup informs the search engine precisely what your content is trying to convey on your web page.

[Jason_Trex]

Schema markup, also known as structured data, is the language search engines use to read and understand the content on your pages. By language, we mean a semantic vocabulary (code) that helps search engines characterize and categorize the content of web pages.

[gccwebhosting]

Schema markup is a type of microdata that can be added to a website's HTML code to provide additional information to search engines about the content on the page. This information helps search engines understand the context of the content and display it in a more meaningful way to users in search results, such as rich snippets or enhanced display features.
For Example, schema markup can be used to specify the type of content on a page, such as a product, event, or recipe, and provide additional details about it, such as its name, price, date, or ingredients. This information can then be used by search engines to display more detailed and relevant information about the content in search results, making it easier for users to find what they're looking for.
Overall, schema markup can improve the visibility and click-through rate of a website in search results, making it an important tool for search engine optimization (SEO).